I have never enjoyed great success opting for those
massive discounts on name brands – especially the ones appearing with annoying regularity as online pop-ups.
Case in point: last year, I ordered a $30 pair of Oakley
sport sunglasses which as anyone familiar with the brand knows is roughly 1/5
the retail price. A month later, the glasses came – in a crumpled package
replete with a return address in Mandarin.
These knockoff “Oakleys” were constructed of such
substandard materials that after just three uses, one of the lenses came
tumbling out.
Never again.
Which brings me to the topic de jour – that of a $4
smartphone.
Let me repeat that for emphasis – a $4 smartphone.
By contrast most smartphones carry a price tag of near or
over $200, provided they’re not part of a free upgrade package by one of the
major carriers. And if you don’t have a current plan with say Verizon or
AT&T, it may well run north of $400.
But here’s the rub about this new product of bargain
basement technology – you have to go to India to get it.
According to recent reports, a relatively unknown
technology company appropriately titled “Ringing Bells Ltd,” is set to release
something called the Freedom 251, which comes with a four-inch screen as well
as front and back cameras and sells for 251 rupees (about $4).
By contrast in India, an iPhone can retail for as much as
$700 in a country which boasts the second highest population of cell-phone consumers
with 222 million – about 17 percent of the population according to Forrester
Research. But that base is expected to grow to 517 million by 2021 and where
the average annual salary is just over $5,000, a $4 smartphone would have
little trouble getting into the hands of eager buyers.
Logistics could pose somewhat of a problem, as when the
Freedom 251 made its debut in February, more than 70 million people attempted
to purchase one and promptly crashed its website. The company will now use a
lottery system for new buyers.
I know of no CPA or anyone associated with the accounting
profession in my current circle that doesn’t own at least one or more
smartphones. And considering the profession’s propensity to shop for bargains I
can imagine for less than the price of a Happy Meal at McDonald’s, some would
be more than willing to take a flyer on one if it ever reaches our shores.
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