This past
Saturday my better and half and I decided to take advantage of arguably the
most beautiful back-to-back days of the year in terms of weather and went for a
lengthy walk. While strolling past a neighbor’s house I noticed he was busy getting
ready to stake a “For Sale by Owner” sign into the ground.
Selfishly this
set off some minor internal alarms, since he owned what anyone would consider
an older and decidedly smaller home, I knew instantly that anyone who bought it
would immediately target the property for an immediate tear down and replace it
with a much larger structure.
So, we got
into a brief but lively conversation about his plans. His children were now grown
and had moved out of state and he was growing weary of the seemingly endless
New York winters (boy was I with him on that one). They had acquired a piece of
property near Naples, Fla., on which they had planned to build their retirement
villa.
But first, he
had a laundry list of home improvement jobs that had to be completed. At the top
of that itinerary was repaving his driveway, then painting several rooms as
well as re-grouting his master bathroom.
Strangely I
equated this “to-do” agenda with a CPA firm owner who decides its time to wind down and look for a successor firm providing his bench wasn’t deep enough to
carry on internally. Almost always there’s work to be done to make a firm more
attractive for a sale. Very few CPA firms I’ve seen could be classified as
being in “move-in” condition.
Therefore, if
you’re in that stage of your career and have formulated a rough timeline on
when to slow down, now might be the ideal times to take a cosmetic look at your
practice and determine what needs to be burnished.
What about
your reception area? After all, that’s the first point of contact for anybody
walking through the door. Does it reflect a 21st Century firm or
does the color scheme and décor harken back to the days when The Love Boat was
on prime-time TV?
Are you
paperless, or are there endless rows of file cabinets resembling the New York
skyline? What about your technology? Are you up to speed with things like
multiple screens, client portals and cloud apps. Much like a realtor will tell
you that kitchens and bathrooms sell houses, technology is often the tipping
point for CPA firms.
So, if you’re
looking at a 3-5-year timeline now is probably a good time the time to tackle
those “home-improvement” jobs and get your firm ready for the parade of
potential suitors.
But a critical
caveat: it will take more than a weekend trip to Home Depot or Lowe’s.
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