Legendary investor Warren Buffet once remarked that
writing a check was the difference between making a commitment and participating
in a conversation. Or, breaking it down in simpler terms, take a basic recipe
of ham and eggs. One can surmise that the chicken participated, whereas the pig
made a commitment.
The “C” word – commitment - has been hard to come by
these days – particularly within the sphere of CPA firm M&A.
There’s always existed an intractable dichotomy in
any deal – whether selling a CPA firm or a used car. The buyer wants to pay the
least amount for the item in question while the seller firm wants to get as
much as they possibly can.
Add to that the fact that accountants have historically,
been about the least decisive demographic when it comes to making a personal business
decision that I have ever encountered. They can easily dispense sage advice to
clients, but when it comes to their own firms, they stammer and hem like a confused
contestant on Final Jeopardy.
No matter the facts to the contrary on their lack of
succession, many just cannot bring themselves to pull the trigger. And the
COVID-19 pandemic has only served to exacerbate their indecision.
I realize that meeting a potential buyer/successor
over a Zoom or Microsoft Teams call will probably not prompt most people to
sell or merge without actually meeting said buyer in person.
But take a recent example of a four-partner firm in
the Northeast. Some 50 percent of their owner group plans to exit from full
time in less than three years. They have a haunted house in terms of people on
their bench to assume the leadership reins, yet after more than a year of
dialogue with a potential successor firm that they had met pre-pandemic, they
pulled the plug.
So, in essence, they are right back where they
started from.
Ditto for a single owner firm in New York. The owner
is in his mid-70s, has no one on his bench, had a firm offer from an
established and well-regarded practice but instead entertained an internal
buyout offer from a non-equity partner who wants to exit in three years
himself. Let me repeat that for emphasis – he shunned an offer from a practice
experienced in M&A and client transition for a crapshoot on someone just a
few years younger than he with no experience in running a firm or in business
development.
I wish I could tell you these examples are outliers,
but unfortunately it is more than norm than the exception.
Almost as common as ham and eggs – sans the
commitment.
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