Following a performance, the great Louie Armstrong was once questioned by an interviewer about his definition of jazz music.
“Satchmo” glared at the writer and curtly replied, “Man, if you gotta ask, you’ll never know.”
I thought about that long-ago response by one of America’s musical icons and its seemingly anachronistic application to the M&A arena.
Six years into my second life as a consultant to the accounting profession, I’m still amazed about how many of our existing or potential clients are still unsure of what success looks like.
Sometimes you do have to ask.